Practice Area

Intellectual property

Intellectual property is a key component in the business strategy of companies that prioritize innovation, technological development, and market differentiation. Our practice advises domestic and international clients on the protection, enforcement, and strategic use of their intangible assets.

We provide legal counsel on matters involving trademarks, copyrights, patents, trade secrets, and licensing agreements. We also represent clients in administrative and judicial proceedings related to infringement, unfair competition, piracy, and unauthorized use of content, including in digital environments.

Our approach combines litigation experience, technical expertise, and a deep understanding of the regulatory and commercial landscape across industries such as technology, media, entertainment, fashion, and consumer goods. Through integrated strategies, we turn intellectual property assets into legal safeguards and drivers of business growth.

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Our Services

We provide specialized legal advice to protect, manage, and strategically leverage our clients’ intangible assets. Our practice covers the full spectrum—from preventive structuring and regulatory compliance to enforcement and support in transactional matters.

Trademarks and Copyrights

We advise on the registration, maintenance, and enforcement of distinctive signs and creative works. We implement protection and monitoring strategies, structure licensing, franchising, and co-branding schemes, and represent clients in infringement, cancellation, annulment, and notoriety and fame recognition proceedings.

Trade Secret Protection

We design and implement legal structures for the protection of confidential information. Our services include drafting and executing confidentiality, non-disclosure, and non-compete agreements, as well as developing internal protocols to safeguard key business secrets.

Digital Environment and Content Protection

We advise on the protection of IP rights in digital media and technology environments. This includes domain name disputes, content protection on platforms, social media, and e-commerce, as well as, enforcement strategies in the digital environment.

IP Litigation and Enforcement

We represent clients in administrative, civil, criminal, and constitutional proceedings related to the protection of intangible assets. Our experience includes actions against infringement, piracy, counterfeiting, unauthorized use of trademarks, unfair competition, and cyberattacks—including border measures and constitutional appeals (amparo).

Audits and Transactional Operations

We participate in due diligence processes, valuation, and restructuring of IP portfolios in corporate contexts, including mergers, acquisitions, financings, strategic alliances, and technology licensing. We assess risks and design contractual frameworks to maximize asset value.

Advertising and Regulatory Compliance

We advise on the regulatory framework applicable to advertising campaigns, promotions, and content. We review materials to ensure compliance with Mexican laws on consumer protection, competition, and intellectual property, and represent clients in administrative proceedings.

Privacy and Personal Data Protection

We assist clients in complying with the Federal Law on the Protection of Personal Data Held by Private Parties (LFPDPPP). Our services include drafting privacy policies, terms and conditions, incident response, cross-border data transfers, and employee training programs.

Entertainment, Music, and Media

We support artists, producers, publishers,, and platforms in managing rights, content protection, licenses, royalties, and contracts in sectors such as music, television, film, digital platforms, and sports. We represent clients in contract disputes, image rights cases, and unauthorized content use.

Cliente satisfecho estrechando la mano con un abogado: Cliente feliz con servicio legal en Mijares, Angoitia, Cortés y Fuentes S.C.

Prizes and recognitions

Our Intellectual Property practice is consistently recognized for its technical excellence, strategic capacity, and integrated approach to the protection and management of intangible assets. We are currently ranked in the following leading international legal directories:

  • Chambers and Partners Latin America 2024
  • Legal 500 Latin America 2024
  • IP Stars
  • Leaders League
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Representative projects

Our firm has received several awards and recognitions that reflect our commitment to excellence and leadership in the legal field.

Merger of four companies to create VEMO

We advised Riverstone on the creation of VEMO through the merger of four clean mobility companies.

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Acquisition of Ocesa by Live Nation

We advised Televisa on the sale of its 40% equity interest in Ocesa to Live Nation.

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⁠Representation of Planigrupo’s Special Committee in connection with offers by Grupo México and Acosta Verde

We represented Planigrupo’s Special Committee in connection with unsolicited acquisition offers, which led to an agreement with Grupo México.

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Public tender offer for Javer by Vinte

We advised Javer and its main shareholders on the tender offer launched by Vinte to acquire up to 100% of the company.

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⁠Combination of assets between Televisa and Univision

We advised Televisa on the combination of its media and content assets with Univision.

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Acquisition of Despegar.com by Prosus

We advised Prosus on its approximately USD 1.7 billion acquisition of Despegar.com.

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Spin-off of Alfa and creation of Controladora Alpek

We advised Alfa on the spin-off that resulted in the creation of Controladora Alpek as part of its corporate restructuring.

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Chantilly

Declaration of a Famous Brand before the IMPI

We obtained the Declaration of Fame for the “Chantilly” brand before the Mexican Institute of Industrial Property (IMPI), through a process that involved accreditation of experience, recognition, commercial presence and continuous use in the market.

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President Group

Copyright litigation and content retransmission

We advised Grupo Presidente on the conciliation processes with EGEDA, a collective management company for audiovisual rights, for the use of protected works on televisions installed in its hotel chain. The issue raises a key discussion about the scope of copyright in public spaces where content is not the main service.

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Valia Energy

USD 530 million | Closed in January 2024 | Mexico and the U.S.

We represented Valia Energía in its first international bond issue since 2020, backed by energy assets in operation.

See coverage in Milbank

Copenhagen Infrastructure Partners (CIP)

USD 9 billion | Ongoing project | Mexico

We assisted CIP in the legal structuring of a pioneering green hydrogen project in the Isthmus of Tehuantepec, including permits, agrarian agreements, environmental licenses and relationships with key agencies such as CFE and PEMEX.

See coverage on BNamericas

Mexico Pacific Limited

USD 14 billion | Ongoing project | Multinational

We advise Mexico Pacific Limited on all regulatory and contractual aspects related to the development of a large scale natural gas liquefaction terminal.

See coverage in El Financiero

Team

Our team possesses extensive and diverse expertise.

Our IP professionals have worked at IP boutiques, as in-house IP Counsel and/or with the Mexican Patent and Trademark Office (IMPI), as well as, researchers in IP maters at institutes of technology in foreign countries.

MIJARES, ANGOITIA, CORTÉS AND FUENTES

WE STAND OUT AS PIONEERS

AND LEADERS IN OUR FIELD,

ALWAYS AT THE FOREFRONT.
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News

legal news and updates

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Get information about everything related to the legal world, news and client alerts.
July 1, 2025
On June 30, 2025, Mexican Federal Congress approved an amendment to the Federal Economic Competition Law (the “LFCE”) that replaces the Federal Economic Competition Commission (“COFECE”) and the Federal Telecommunications Institute (“IFT”) [with respect to their authority in matters of economic competition and market dominance] with the National Antitrust Commission (“CNA”), a new decentralized agency of the Ministry of Economy (the “Reform”).
July 9, 2025
En un entorno donde los activos intangibles representan una proporción creciente del valor empresarial, la declaratoria de marca famosa se ha convertido en una herramienta jurídica esencial para las compañías que buscan proteger, consolidar y expandir el valor de sus marcas.
June 30, 2025
On June 30, 2025, the Federal Official Gazette published General Agreement 8/2025, issued by the Plenary of the Federal Judiciary Council. This agreement designates specialized judicial bodies to handle amparo proceedings related to public access to information and personal data protection, in compliance with the Twentieth Transitory Article of the Decree published on March 20, 2025.
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